Hi, I’m Colin
I’m actually a Travel-holic - at least, that is how I entertain myself. But to support my hobby, I create and manage business’s digital footprints with website design, SEO, and copywriting services, using a millennial-inspired, brand-focused approach. This means connecting with your target audience with technology.
This approach is informed by the culmination of all of my experiences professional or otherwise.
“You either live to work, or work to live.”
Started with the latter, but moving closer to the former. Millennials care about work-life balance, we all know it. I’m no exception. My personal goal and idea is to simply combine my profession and hobby some day.
But I wouldn't be able to do this without stand-out professional goals.
That’s why I work tirelessly, withholding no ounce of effort and commitment, to build your brand.
That’s why:
My websites aren’t just about oohs and aahs, they’re about careful consideration for your ideal customer. Coming from a marketing background, I do my own research in your industry in conjunction with the details you provide me about your ideal customer to come up with a website that appeals to your target market. There would be no point in creating a website that targets everyone, because somewhere amongst your competition, there’s a website also honing in on your target market. My websites help you compete with that person.
It’s also why:
My copywriting isn’t just engaging, it’s enticing. The copy you use on your products and services is your best chance to communicate how your offering is different. Those words change and shape the perception potential clients have about your product or service, and are some of the most important words you use in your entrepreneurial journey. Every word counts. As a freelancer, I use my outside perspective to understand what ‘works’, finding words make you stand out while fitting in.
Lastly, it fuels approach that:
SEO isn’t reactionary, it’s proactive. If you’re doing what everyone else is doing in SEO, you’re already behind and Google is already 2 steps ahead of you. There are many broken promises in the world of SEO. My commitment to my clients is to stay one step ahead of the general SEO conversation, by tracking the past and present to predict the future. Right now, that means content - so my SEO solutions are built around it. In 6 months it may be different.
My job as a freelance digital marketer is to not do what everyone else is doing, and it works. Otherwise you risk falling behind. It’s how I help maintain the SEO of a property stylist. It’s how I produce blog articles for a well-to-do travel influencer. It’s how I create content and copy in industries I used to know nothing about.
I graduated UC Riverside with a bachelors in business. I have google analytics certifications, extensive SEO and Copywriting experience. To accomplish my personal goals, I put all my commitment and passion into my professional goals.
I look forward to discovering new projects and opportunities to move closer to my goals, by helping you move closer to your goals.
That is what they call good business.
Get in touch with me if you seek an affordable and effective solution for your business’s online needs.